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Fuel – it’s not just a name

Let’s get straight to the point, we are not here just to make things look pretty or pat ourselves on the back for our creativity.

We’re in business to work with you and make your marketing budget work harder. How? By giving you a truly integrated team with tonnes of experience in marketing, PR, brand strategy, graphic design, web development, online marketing and print management – all focused on adding value to your business.

So Fuel is not just another fancy name for another fancy agency.  We are here, purely and simply, to help fuel growth for your business.


Growing creative companies: A clip of Fuel director Martyn King sharing his thoughts on laying down solid foundations. View full expert panel interview
Credit: Silverstream.tv
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Ben Masters

Web Development, Online Marketing

Ben's background is in Software development. He started off as a programmer of commercial EPOS software, moving up to eventually run his own IT & Web Development agency in 2007. Whilst working in a tech support environment, Ben found his speciality in manipulating & utilising online applications. After three years of running his own company, he joined Fuel in 2010 to co-manage our range of web services. Ben’s specialties are content management systems and project management. His skillset includes OO PHP, CSS 2, MYSQL 5, and jQuery.

Likes: Open Source Software, BBQs and Moonwalker

Dislikes: Writing by hand, Aubergines

First single: "No Diggity" by Blackstreet


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Contact Ben

Email: ben@fuelcommunications.com

Direct Line: 01752 210048

Twitter: @benholiio




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Dave Smith

Graphic Design & Branding

Dave has enjoyed a flourishing career within the design industry. Before forming Fuel as Creative Director he started up Fresh Design & Marketing in 2006 and went on to build an impressive client list - all attracted by his experience with a host of top design agencies in London and the Westcountry working with many national and international blue-chip businesses. This experience has meant that our client list gets some of the very best design solutions from Dave and the design team.

Using this knowledge Dave works closely with clients to understand their brands and develop messages to the full, while ensuring creative and effective design solutions.

Likes: A satisfied customer, biking and the beach

Dislikes: X Factor, peas, cleaning and lethargy

First single: "Friday Night" from Fame. Collected tokens from Hula Hoop packs!


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Contact Dave

Email: dave@fuelcommunications.com

Direct Line: 01752 210048

Twitter: @davejohnsmiff

LinkedIn: Dave's profile




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Kelly Day

Print Buying

Kelly has over 12 years of experience within the media and print industries at South West Media Group and ColourXpress. In addition to co-ordinating client activity as an account manager, she uses her vast knowledge of the print, signage and materials market to procure and manage fulfillment on behalf of Fuel clients.

Likes: Getting fantastic deals for clients. And of course holidays abroad are always welcome!

Dislikes: The weather when it’s cold and wet and bad drivers!!

First single: "Girl You Know It’s True" by Milli Vanilli


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Contact Kelly

Email: kelly@fuelcommunications.co,

Direct Line: 01752 210048

LinkedIn: Kelly's profile




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Lucy Hendy

Administration

Lucy is Fuel’s new administrator and will often be the first person you hear when you call the office. Since joining us in December 2009 she has been busy behind the scenes keeping the office ticking over nicely. She has completed her NVQ level 2 course in business administration and with her thirst for knowledge, Lucy has enrolled on an AAT course.


Likes: Making the guys in the office suffer with my choice in music, and of course big weekends with my friends.

Dislikes: Walking home from the bus stop and pretzels.

First single: "Ooh Aah…Just a Little Bit" by Gina G


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Contact Lucy

Email: lucy.hendy@fuelcommunications.com

Direct Line: 01752 210048




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Lucy Such

HR & Finance

Thanks to our rapid growth Lucy has joined us as HR & Finance Manager. She plays an important role in making sure everything is running professionally behind the scenes. Prior to joining Fuel, Lucy worked at a recruitment consultancy and a manufacturing company. She is currently studying for her AAT accountancy exams and is aiming to become ACCA qualified.

Likes: Working with clients that are friendly, organised and communicate well. Also chocolate - especially Cadbury’s cream eggs!

Dislikes: Making the tea.

First single: "Deeply Dippy" by Right Said Fred


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Contact Lucy

Email: lucy.such@fuelcommunications.com

Direct Line: 01752 210048




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Martyn King

Marketing & PR

A CIM qualified marketer, Martyn gained a wealth of experience heading up marketing teams for law firms Bond Pearce and Ashfords. In 2005 he started up Complete Profile Marketing & PR before establishing Fuel. With his knowledge and "in-house" experience, Martyn works alongside the marketing departments of larger clients and performs the role of trusted adviser to smaller companies on marketing, PR and business development issues.

Likes: Seeing our clients in the media for their achievements and trying to prolong his football career.

Dislikes: Negativity and tequila.

First single: "Green Door" by the legendary Shakin’ Stevens.


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Contact Martyn

Email: martyn@fuelcommunications.com

Direct Line: 01752 210048

Twitter: @Martynking

LinkedIn: Martyn's profile




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Nikos Lemanis

Web Development & Online Marketing

Nikos has a wealth of experience in meeting clients’ online needs. After three years of running his own web development agency, he joined Fuel in 2010 to jointly manage our range of web services. With a background in psychology and statistics in addition to web development, his focus is on user-orientated design, emerging web technologies, and social media for business.

Likes: Innovation, food, and my guitars.

Dislikes: Discourteous people, fm radio, and tomato ketchup.

First single: "Live Forever" by Oasis or "Return of the Mack" by Mark Morrison. I can’t (or choose not to) remember which I bought first.


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Contact Nikos

Email: nikos@fuelcommunications.com

Direct Line: 01752 210048

Twitter: @nikosl3

LinkedIn: Nikos' profile




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Owen Jones

Graphic Design & Branding

Owen has over 6 years of design experience after working on accounts in the motor, finance and IT sectors. He studied graphic design in Plymouth and went on to gain a 2:1 in design at Somerset College of Arts & Technology. With a natural flair for identity and illustration projects, Owen enjoys creating striking and effective design solutions.

Likes: Well kerned typography and Family Guy.

Dislikes: Comic Sans and most vegetables.

First single: "Big Me" by Foo Fighters. Credibility ensured and enhanced by the fact I didn’t buy music until I was about 15…


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Contact Owen

Email: owen@fuelcommunications.com

Direct Line: 01752 210048

Twitter: @owenatwork

LinkedIn: Owen's profile




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Steve Gyseman

Marketing & PR

Steve has huge knowledge of the local media industry after spending over 15 years with the region’s two major players - Northcliffe Newspapers and GCap Media. During that time he worked with some of the region’s biggest organisations executing successful advertising and sponsorship campaigns. He joined Complete Profile in 2008 and became a founding Director of Fuel a few months later. Steve advises our clients on a wide number of marketing issues ensuring that their budgets are spent in the optimum way to meet their business needs.

Likes: Exceeding client expectations and Arsenal winning trophies (I know it has been a while for the latter…)

Dislikes: Pretentious people and seafood (absolutely inedible!!)

First single: "Cherry Oh Baby" by UB40 (can’t remember why I bought it, I was never a reggae fan).


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Contact Steve

Email: steve@fuel-communications.com

Direct Line: 01752 210048

Twitter: @sgyseman

LinkedIn: Steve's profile




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Terri Reeves

Print Management

A highly qualified designer; Terri spent her early career working for London design agencies before moving home to the Westcountry to work for major South West companies such as DML and South West Media Group. Terri is an integral part of the team. As well as design, Terri also assists as account manager for many of our retained clients.

Likes: Good communication and being in the sun with a cold drink.

Dislikes: Stubbornness and things being untidy!!

First single: Prince Charming by Adam and the Ants.


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Contact Terri

Email: terri@fuelcommunications.com

Direct Line: 01752 210048

LinkedIn: Terri's profile




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Fuel Timeline:

Click on the dates to view noteable events in Fuel's history

The Fuel idea was born when Dave Smith, Martyn King & Steve Gyseman decide to merge Fresh Design & Marketing with Complete Profile.

Fuel starts up based at The Formation Zone - the University of Plymouth’s hub for creative talent.

Terri Reeves joins the team bringing in additional design skills.

Fuel takes Kelly Day and Lucy Such on board for their print and finance expertise.

Shortlisted for ‘Best Branding Project’ at the 2009 Media Innovation Awards.

Fuel ends its first year double the size in staff numbers and listing HSBC Commercial and National Marine Aquarium amongst its clients.

Nominated for ‘Best New Business’ award at the University of Plymouth’s Vice Chancellor’s Awards 2009.

Lucy Hendy arrives as administrator – allowing the rest of us to concentrate on fuelling growth for clients!

Our strength in depth for creative design is strengthened with the arrival of Owen Jones.

Nominated for ‘Best New Business’ at the 2010 Media Innovation Awards.

Ben Masters and Nikos Lemanis join Fuel to spearhead our web development and online marketing growth.

Fuel completes 2nd year with 30% turnover growth and a host of new clients including Plymouth Pavilions and Foot Anstey.