Plymouth Pavilions

[Graphic Design + Print Management]

With 45,000 copies issued the Pavilions’ regular season brochure is a high impact marketing tool.  Last year we won a competitive tender design and print manage the brochure and quickly started work on breathing new life into the publication.

We started by branding it ‘Live’ to capture the entertainment and leisure activities regularly served up at the Pavilions and made it available on their site. Visitors to the Pavilions will notice that ‘Live’ has been embraced at their new café too!

In keeping with desire to add value we suggested that it would make economic sense to invite some advertising into the brochure. This gave Plymouth Pavilions an opportunity to engage with local businesses and significantly reduce their cost levels for the whole project.